One year on from Apple implementing its App Tracking Transparency (ATT) framework , the AppsFlyer report, ATT – 1 year on , analyses iOS and Android user data to suggest when opt-in rates are highest . Whilst 80 per cent of apps now implement a prompt for ATT, the rate in mobile games is even higher at 91 per cent. Additionally, the opt-in rate is also higher within games, albeit marginal i…
More from Pocket Gamer
CMYK’s Alex Hague on releasing his first mobile app, Wavelength, balancing IAPs, and translating tabletop experiences
Source Node: 1578785
Time Stamp: Feb 10, 2022
Mobile Mavens: industry reactions to Microsoft’s acquisition of Activision Blizzard
Source Node: 1556232
Time Stamp: Jan 19, 2022
FarmVille 3 launches worldwide with special bonuses on offer for the first two weeks
Source Node: 1483683
Time Stamp: Nov 4, 2021
Careers in games: how to get started in user acquisition (UA)
Source Node: 1566559
Time Stamp: Jan 27, 2022
Take-Two to release 20 mobile games separately from Zynga
Source Node: 1700837
Time Stamp: May 17, 2022
What to do after a hypercasual game release: check out game support check-list
Source Node: 1499261
Time Stamp: Nov 24, 2021
Speaker Spotlight: THNDR CEO Desiree Dickerson on how THNDR is building retention in hypercasual games through real-world rewards
Source Node: 1679191
Time Stamp: Apr 29, 2022
Fusebox appoints Michael Cinquemani to lead new LA-based studio
Source Node: 1670163
Time Stamp: Apr 20, 2022
