Stray Makes Cats Go More Viral Than Ever In Japan

Stray is now available on PS4, PS5, and Steam, and it’s culturally speaking one of the biggest releases of 2022. The game by the french developers of BlueTwelve Studio has been incredibly popular so far, including in Japan. This was a predictable outcome seeing Stray became the most wishlisted game of all time on Steam before its release, and the internet’s love for cats meant it’s the perfect formula for viral tweets.

Stray Goes Viral On Japanese Twitter

Since Stray’s launch on July 19, the Japanese side of Twitter has been filled with tweets of players sharing their gameplay experiences. Many of them live with cats and have been sharing cute videos of cats interacting with the cats in-game.

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The PS5 version of Stray in particular has been getting a huge amount of praise thanks to its technical feats. The developers fully utilized the DualSense controller’s capabilities, One of the many viral tweets pointed out how you truly feel like a cat when the claws’ sensation is reproduced by the Adaptative Triggers.

This left an even bigger impression on players seeing scratching your claws has no specific gameplay-related gain. It’s only there to enhance the players’ cat experience and reveals BlueTwelve Studio’s attention to detail. Another tweet pointed out how responsive the cat feels in 60 FPS and how good the game looks in 4K.

The Cat Experience On PS5

Yet another viral tweet in Japan pointed out how we can finally experience the cat keyboard walking experience with Stray, which “feels way too good”. This tweet is doubly hilarious and garnered so many likes and retweets because it’s a reference to the extremely popular meme “Tidus’ penis feels way too good” that started spreading in May 2022, mixing Final Fantasy X and Madoka Magica opening theme song Connect by ClariS.

Cats And Keyboards

Last but not least, this viral tweet had an user pointing out Stray is not only made of cute fluffy cats. The cyberpunk cat adventure has its share of disturbing moments. They also specified the game isn’t an action game, in that enemies should be avoided or defeated through puzzle-like gimmicks.

It’ll definitely be interesting to see how much of the social media hype for Stray will translate into actual sales, be it in or outside Japan. Twitter is not an accurate reflection of IRL after all. Though we already know it is the biggest success ever for publisher Annapurna Interactive. On Steam alone, Stray had over 62,000 concurrent players a few hours after its launch.

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