Understanding design and the user journey in India's mobile gaming scene

Understanding design and the user journey in India’s mobile gaming scene

Understanding design and the user journey in India's mobile gaming scene Mihir Sanchala is assistant vice president, technology at PlayerzPot The digital gaming industry in the west has been leapfrogging to exceptional advancements. In India, however, it is still a burgeoning space. As the world entered a pandemic-induced lockdown, users migrated to the digital realm for all intents and purposes. For many, the casual online gaming and fantasy sports segment emerged as…

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