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Nigeria leads mobile app market growth in Africa as use of gaming apps surge 44% from Q1 2020

The pandemic’s effect on the global app market has not been hard to miss. In the first quarter and first half of this year, consumer spending in mobile apps hit new records at $32 billion and $64.9 billion, respectively. In Africa, it can be tough to call out exact numbers on consumer spending because the continent gets hardly a mention in global app market reports. Yet, other metrics are worth looking at, and a new report from AppsFlyer in collaboration with Google has some important insights into how the African app

TV-Style Ads Coming to Console Games

Top GamesSmite has been a testing ground for the new service. / Photo courtesy of Hi-Rez StudiosTV-style advertisements are coming to console video games, according to a report from Axios.In-game advertising platform playerWON will launch this week, allowing marketers to insert their TV ads into video games that partner with the platform. PlayerWON, which is owned and operated by TV ad tech company Simulmedia, will offer players the choice between a 15- or 30-second video ad. Watching the ad will unlock exclusive in-game rewards.TV-style commercials are coming to console games.

Pokimane shares her thoughts on the ASMR meta, suggests way for Twitch to deal with sexually suggestive content

One of Twitch’s most popular streamers, Pokimane, has chimed in on the discussion around the recent “ASMR meta” that’s been a hot topic on the platform over the past week. Evolving from the “hot tub meta,” this new style of content on Twitch has seen some of the Pools, Hot Tubs, and Beaches category’s largest creators move into the ASMR space where they’ve been providing “ear licking” ASMR content while flaunting their physique on camera. During her most recent stream, Pokimane explained why she believes these kinds of metas will

Facebook shares details on the next phase of its in-headset VR advertising across the Oculus platform

In Virtual Reality News June 16, 2021 – Last month, Facebook announced that it was starting to test ads in the Oculus mobile app to give developers a new way to showcase their virtual reality (VR) applications. Today, the company has shared a look at the next phase of its VR advertising exploration by sharing a small test of in-headset ads. Today’s ad experiment announcement is simply a test with a few apps, beginning with VR game Blaston from Resolution Games, as well as a couple of other developers that

EA Play Predictions: What to Expect

E3 is back, and that means we can expect a deluge of game announcements from all of the gaming industry’s biggest players. This includes publishing juggernaut EA. And while their official event may not fall into the initial E3 week, that doesn’t mean they won’t have a ton to reveal. That’s why we’re here to help you anticipate what’s up their sleeve with a list of our EA Play E3 2021 predictions. FIFA Updates and Next Installment Reveal EA Play E3 2021 Predictions FIFA continues to be one of EA’s

What Went Wrong With Fight Night?

To many boxing fans who also like video games, the perfect gaming analogue to their favorite sport has been the Fight Night series for a long time. Many know it today as the go-to EA Sports franchise for ultra-realistic boxing that was somewhat regularly released back in the early-to-mid 2000s. Even today the facial damage and fighting styles of certain famous boxers is pretty impressive despite the games being a decade or more old. Collision detection and realistic visual representation of the action on-screen were top-notch and had to be

Gaules partners with NBA, will broadcast games on his Twitch channel

Brazilian streamer Alexandre “Gaules” Borba Chiqueta has entered a new partnership with the NBA, he announced today. The former Counter-Strike player and current content creator is known as the Brazilian voice of global CS:GO tournaments. He’s also cast other esports titles, such as VALORANT. He has little experience when it comes to sports but has broadcasted youth Brazilian soccer matches in the past. Gaules will begin to stream NBA games on his Twitch channel amid the league’s playoffs starting on Wednesday, June 2 with the Atlanta Hawks vs. New York

Netflix Reportedly Wants to Expand Into Video Games

Netflix, according to rumor, is trying to get into gaming … again. The company is reportedly trying to convince gaming industry veterans to come and work with them, though they don’t yet know what they want a Netflix gaming division to look like. Considering Netflix has made some efforts in the past to try gaming out, it wouldn’t be a big surprise if they started offering games — but it remains to be seen what kinds of games those would be. The report from The Information cites anonymous sources that