company’s

“Call of Duty” Pushes Activision To New Heights

Any one-hit-wonder who's had chart success in the past will tell you that one song is all you ever need to guarantee a lifetime of income if the song is popular enough. So long as people want to hear it, it will provide you with royalties every year for the rest of your life. You could say the same about video game development companies and the games they create. You only need one popular franchise to support an entire business, and Activision has arguably the very best of them in