Naraka: Bladepoint leverages top streamers to reel in fans
Naraka: Bladepoint is taking a new spin on the battle royale genre by focusing on samurai-style fighting, as opposed to gun shooting. But just like many before it, the game’s publisher implemented the strategic use of sponsored streams with top content creators to gain exposure. The game was officially released on Wednesday, Aug. 11. And over the weekend, a handful of top streamers, including Sodapoppin, Lirik, Shroud, Summit1g, and TheGrefg, tried it out. While most top streamers had sponsored stream segments that lasted around two hours, Sodapoppin and Lirik gave the