Wellness

Misfits Gaming Group Creates New Advocacy Platform, ‘Women of Misfits’ 

Source Node: https://esportsobserver.com/misfits-gaming-women/?utm_source=rss&utm_medium=rss&utm_campaign=misfits-gaming-women
Time Stamp: April 15, 2021 1:05 PM - Modified On: April 15, 2021 - Published By:
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Florida-based esports and entertainment company Misfits Gaming Group (MGG) announced Thursday the launch of a new women’s advocacy program called “Women of Misfits.” With an approach that will focus on the four core pillars of mentorship, development, network and advocacy, the program will bring on a guest speaker each month to educate those in attendance and tell their story. The platform will be curated and led by women executives at MGG. MGG has already confirmed its first four guest speakers which are Chris Evert, 18-time Grand Slam singles champion and

Misfits Gaming esports group launches Women of Misfits speaker series

Source Node: https://venturebeat.com/2021/04/15/misfits-gaming-esports-group-launches-women-of-misfits-speaker-series/
Time Stamp: April 15, 2021 11:45 AM - Modified On: April 15, 2021 - Published By:
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Monetizing the esports boom Learn how easy it is for developers to add tournaments, event streaming, and VIP content – and monetize the fan experience. Register Now Join Transform 2021 this July 12-16. Register for the AI event of the year. Misfits Gaming Group is leaning into female gamers with the launch of its Women of Misfits speaker series, and the esports company will turn this into a wider platform over time. The Boca Raton, Florida-based company will use this to elevate issues for women in gaming and esports, and

GNC Names GHOST Gamer its Official Esports Partner 

Source Node: https://esportsobserver.com/gnc-ghost-esports-partner/?utm_source=rss&utm_medium=rss&utm_campaign=gnc-ghost-esports-partner
Time Stamp: April 15, 2021 1:16 AM - Modified On: April 15, 2021 - Published By:
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Nevada-based sports and esports nutrition company GHOST announced Thursday that it has signed a multiyear partnership with global health and wellness brand GNC.   Financial terms of the partnership were not disclosed.  Under the terms of the new deal, GHOST Gamer has been named “official esports partner of GNC,” making it the exclusive vendor of esports lifestyle products for the company. GHOST Gamer products featuring flavors from partner brands such as Sour Patch Kids, Swedish Fish, and Sonic Drive-In fast food chains will also be sold at GNC retail locations.   “Authenticity as you know is super important in this category,” GHOST CEO Daniel Lourenco told The

Houston Outlaws unveils partnership with Boomer Naturals

Source Node: https://esportsinsider.com/2021/04/houston-outlaws-unveils-partnership-with-boomer-naturals/?utm_source=rss&utm_medium=rss&utm_campaign=houston-outlaws-unveils-partnership-with-boomer-naturals
Time Stamp: April 14, 2021 6:08 AM - Modified On: April 14, 2021 - Published By:
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Overwatch League (OWL) franchise Houston Outlaws has entered into a partnership with North American wellness company Boomer Naturals. The deal will see the company provide ‘Vitamin Energy’ to Outlaws’ players and coaches in a bid to promote ‘feel-good focus and peak performance’. Photo credit: Overwatch League RELATED: Inside Houston Outlaws’ energising Reliant partnership Alongside providing the Outlaws with its range of drink powder, Boomer Naturals has also launched a discount code for fans of the franchise to use.  Lori Burgess, Chief Operating Officer for the Houston Outlaws, commented on the deal in

A Year After Being Appointed Flyquest CEO Tricia Sugita Reflects on Challenges and Success

Source Node: https://esportsobserver.com/flyquest-ceo-tricia-sugita/
Time Stamp: April 6, 2021 3:00 PM - Modified On: April 6, 2021 - Published By:
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It’s been just over a year now since Tricia Sugita was elevated to the position of CEO of Flyquest, one of North America’s premier esports organizations. Over the past year, Sugita has faced numerous challenges in trying to turn Flyquest into a successful global esports competitor while fulfilling the organization’s mission to “Go Green.” Sugita talked to The Esports Observer about those challenges and how branding Flyquest as an organization that cares about the climate and conservation has taken on a life of its own. Sugita was brought on as

MADMONQ secures BLAST Premier partnership

Source Node: https://esportsinsider.com/2021/04/madmonq-secures-blast-premier-partnership/?utm_source=rss&utm_medium=rss&utm_campaign=madmonq-secures-blast-premier-partnership
Time Stamp: April 6, 2021 9:22 AM - Modified On: April 6, 2021 - Published By:
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BLAST Premier has announced a partnership with Gaming supplement firm MADMONQ for its Counter-Strike Spring Season. As a result of the partnership, MADMONQ has been named the official health supplement for the BLAST Premier Spring Showdown, which is set to commence on April 13-18th, alongside the Spring Finals later on in the year.  Image credit: BLAST Premier / MADMONQ RELATED: BLAST Premier cashes in on Coinbase partnership The agreement will see both entities collaborate on health and performance-focused content. This includes improv sketches, educational features during breaks in the tournament, plus

LDN UTD strikes partnership with Matchroom

Source Node: https://esportsinsider.com/2021/04/ldn-utd-strikes-partnership-with-matchroom/?utm_source=rss&utm_medium=rss&utm_campaign=ldn-utd-strikes-partnership-with-matchroom
Time Stamp: April 6, 2021 4:31 AM - Modified On: April 6, 2021 - Published By:
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British esports organisation LDN UTD has announced its partnership with sports programming supplier Matchroom, in a bid to unite esports with traditional sports events and athletes. According to the release, the ‘first stage’ of the partnership is expected to focus on the Professional Darts Corporation, followed up by a regular ‘Matchroom Monday’ series with Matchroom Boxing athletes. RELATED: LDN UTD hires Andrew Bloch to strengthen Advisory Board Collaborative content appearing on Matchroom and LDN UTD’s social channels will feature athletes from the Professional Darts Corporation, as well as players from

Gsport Provides Elite Support for Its Customers — Literally

Source Node: https://www.prnewswire.com:443/news-releases/gsport-provides-elite-support-for-its-customers--literally-301261130.html
Time Stamp: April 2, 2021 8:36 AM - Modified On: April 2, 2021 - Published By:
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FORT LAUDERDALE, Fla., April 2, 2021 /PRNewswire/ -- Gsport is a sports care brand that operates out of the Zhejiang province in Eastern China. It has spent the better part of two decades researching quality sports care solutions, particularly in the areas of kinesiology tape and cohesive bandages. These products are aimed at supporting muscles and joints in order to provide a positive and healthy experience for those participating in athletic competitions as well as other medical and even veterinarian needs. Gsport's efforts over the decades have resolutely remained fixed on

Flonase teams up with Major League Baseball and World Series champion Cody Bellinger to change the game on allergy season

Source Node: https://www.prnewswire.com:443/news-releases/flonase-teams-up-with-major-league-baseball-and-world-series-champion-cody-bellinger-to-change-the-game-on-allergy-season-301260068.html
Time Stamp: April 1, 2021 9:15 AM - Modified On: April 1, 2021 - Published By:
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WARREN, N.J., April 1, 2021 /PRNewswire/ -- GSK Consumer Healthcare (LSE/NYSE: GSK) announced today that Flonase Allergy Relief (Flonase) is partnering with World Series champion and seasonal allergy-sufferer Cody Bellinger of the Los Angeles Dodgers as the new face of the brand's "Change The Game" campaign. The commitment is part of a larger partnership with Major League Baseball (MLB), recognizing Flonase as the Official Allergy Relief Partner of MLB. Continue Reading ™/© 2021 MLB ™/© 2021 MLB "Baseball is a game that requires extreme focus, but unfortunately the field is full of

Subnation Media Partners With Marquez Valdes-Scantling to Launch…

Source Node: https://www.prweb.com/releases/subnation_media_partners_with_marquez_valdes_scantling_to_launch_professional_esports_team/prweb17761061.htm
Time Stamp: March 1, 2021 7:00 PM - Modified On: October 29, 2021 - Published By:
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LOS ANGELES (PRWEB) March 02, 2021 Subnation Media, an entertainment holding company focused on the culture of gaming and lifestyle of esports, today announced a partnership with Green Bay Packers star wide receiver Marquez Valdes-Scantling (MVS) to build an esports team to compete across various titles. The esports experts will spearhead strategy, brand partnerships, merchandising, content programming and experiences for Trench Made Gaming (TMG). “Throughout his NFL career, MVS has shown his passion and commitment to excellence on and off the field, and we are excited to help extend his