{"id":1484134,"date":"2021-11-04T23:10:00","date_gmt":"2021-11-04T23:10:00","guid":{"rendered":"http:\/\/www.pocketgamer.biz\/news\/77485\/harry-potter-magic-awakened-228-million-two-months-since-launch\/"},"modified":"2021-11-04T23:10:00","modified_gmt":"2021-11-04T23:10:00","slug":"harry-potter-magic-awakened-surpasses-228-million-in-less-than-two-months-since-launch","status":"publish","type":"station","link":"https:\/\/platogaming.com\/plato-data\/harry-potter-magic-awakened-surpasses-228-million-in-less-than-two-months-since-launch\/","title":{"rendered":"Harry Potter: Magic Awakened surpasses $228 million in less than two months since launch"},"content":{"rendered":"\n<div><img decoding=\"async\" src=\"https:\/\/platogaming.com\/wp-content\/uploads\/2021\/11\/harry-potter-magic-awakened-surpasses-228-million-in-less-than-two-months-since-launch.jpg\" class=\"ff-og-image-inserted\"><\/div>\n<p>Harry Potter: Magic Awakened from <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.pocketgamer.biz\/asia\/company\/9794\/netease\/\">NetEase<\/a>&nbsp;has surpassed $200 million in less than two months since launch.<\/p>\n<p>According to <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/sensortower.com\/blog\/harry-potter-mobile-game-revenue-2021\">Sensor Tower<\/a>, since the game launched in China on September 9th, it has generated approximately $228 million across the App Store and Google Play.<\/p>\n<p>The feat comes in time for the 20th anniversary of the Harry Potter franchise, which has thus far produced four mobile titles since the launch of Harry Potter: Hogwarts Mystery from Jam City in 2018.<\/p>\n<p>The success of Magic Awakened has rocketed it to second place in the franchise by global player spending, second to Hogwarts Mystery which has accumulated $342 million since launch.<\/p>\n<p><strong>Awakening its potential<\/strong><\/p>\n<p>The third highest grossing game in the franchise is Harry Potter: Puzzle and Spells from Zynga, which has generated $135 million since launching in September 2020.<\/p>\n<p>Niantic\u2019s Harry Potter: Wizards Unite is the lowest earning mobile title, accumulating $39 million since launching in 2019. It&#8217;s now being sunsetted.&nbsp;<\/p>\n<p>To-date, Harry Potter mobile games have generated $743 million in consumer spending worldwide.<\/p>\n<p>Magic Awakened is on track to steal the top spot from Hogwarts Mystery, generating $181 million within its first 31 days compared to $33 million from Hogwarts Mystery.<\/p>\n<p>In comparison, Wizards Unite generated $12 million within its first month, before consumer spending rapidly declined.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/rrgdBnEnwYM\" frameborder=\"0\" width=\"471\" height=\"265\">[embedded content]<\/iframe><\/p>\n<p>The US is the greatest contributor to Harry Potter mobile game lifetime revenue, spending $287 million, or 38 per cent, across the four games.<\/p>\n<p>In second place is China at 28 per cent, solely due to the release of Magic Awakened. Within its first week of launch in China it shot to <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.pocketgamer.biz\/asia\/news\/77208\/harry-potter-magic-awakened-top-grossing-mobile-game-china\/\">first place in both revenue and downloads<\/a>.<\/p>\n<p>In third place is Germany at 5.4 per cent, and fourth place at 5 per cent, the home of Harry Potter himself, the UK.<\/p>\n<p>Earlier this week, due to a continued decline, Niantic announced that <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.pocketgamer.biz\/news\/77466\/harry-potter-wizards-unite-shutting-down-on-31-january-2022\/\">Harry Potter: Wizards Unite will be shutting down<\/a>&nbsp;on January 31st, 2022.<\/p>\n<p> <a rel=\"noopener\" target=\"_blank\" href=\"http:\/\/www.pocketgamer.biz\/news\/77485\/harry-potter-magic-awakened-228-million-two-months-since-launch\/\">Source: http:\/\/www.pocketgamer.biz\/news\/77485\/harry-potter-magic-awakened-228-million-two-months-since-launch\/<\/a><\/p>\n","protected":false},"author":1,"featured_media":1484135,"template":"","meta":{"_eb_attr":"","type":"","auto_type":false,"post":"","stream":"","stream_url":"","waveform_data":[],"duration":0,"bpm":0,"downloadable":false,"download_url":"","purchase_title":"","purchase_url":"","post-count-all":0,"like_count":0,"download_count":0,"editor_note":"","copyright":"","captions":[]},"genre":[132],"artist":[142],"mood":[],"activity":[],"station_tag":[5764,5207,5210,3765,5808,5256,10337,5684,9611,3741,8114,10665,3638,5520,3859,5218,5563,5521,5522,3772,3773,8856,3747,3643,3646,3648,3829,3861,5818,5819,3831,6035,3775,3885,5952,3868,3836,3675,5441,5825,3782,3761,3690,3692,3783,5967,6038,3732,3733,5640,3853,3893,3874,8442],"_links":{"self":[{"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/station\/1484134"}],"collection":[{"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/station"}],"about":[{"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/types\/station"}],"author":[{"embeddable":true,"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/users\/1"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/media\/1484135"}],"wp:attachment":[{"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/media?parent=1484134"}],"wp:term":[{"taxonomy":"genre","embeddable":true,"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/genre?post=1484134"},{"taxonomy":"artist","embeddable":true,"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/artist?post=1484134"},{"taxonomy":"mood","embeddable":true,"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/mood?post=1484134"},{"taxonomy":"activity","embeddable":true,"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/activity?post=1484134"},{"taxonomy":"station_tag","embeddable":true,"href":"https:\/\/platogaming.com\/wp-json\/wp\/v2\/station_tag?post=1484134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}