{"id":1660201,"date":"2022-04-13T06:15:09","date_gmt":"2022-04-13T10:15:09","guid":{"rendered":"https:\/\/esportsinsider.com\/?p=81499"},"modified":"2022-04-13T06:15:09","modified_gmt":"2022-04-13T10:15:09","slug":"blast-premier-partners-with-shipping-company-maersk","status":"publish","type":"station","link":"https:\/\/platogaming.com\/plato-data\/blast-premier-partners-with-shipping-company-maersk\/","title":{"rendered":"BLAST Premier partners with shipping company Maersk"},"content":{"rendered":"\n

Global esports tournament organiser BLAST<\/strong> Premier<\/strong> has announced a partnership with Danish shipping and logistics company A.P. Moller-Maersk (Maersk).<\/strong><\/span><\/p>\n

Maersk will become a sponsor of BLAST CS:GO events for the remainder of the 2022 season, and Maersk branding will be featured on BLAST Premier’s digital and physical assets.\u00a0<\/span><\/p>\n

\"BLAST
Image credit: BLAST Premier<\/figcaption><\/figure>\n

RELATED: Charlotte Kenny appointed as BLAST Premier Managing Director<\/a><\/strong><\/span><\/p>\n

This is the first major long-term esports partnership for Maersk, one of the largest shipping companies in the world. Maersk and BLAST first collaborated when Maersk sponsored BLAST Fall Final in November 2021 in Copenhagen.<\/span><\/p>\n

Maersk and BLAST will collaborate on an MVP segment, with the best players from each tournament receiving a Maersk-branded trophy. The two companies announced that the aim is to create “integrated digital campaigns” for the fans to enjoy.<\/span><\/p>\n

Oliver Clarke, Commercial Director at BLAST,<\/strong> said: \u201cWe are delighted to welcome back a highly respected and global brand such as Maersk. With a focus on fan-led in-person and digital experiences to engage the Counter-Strike community, we hope to build on the popular MVP segment from last year’s Fall Final Copenhagen. <\/span><\/p>\n

“Bringing on board a non-endemic brand such as Maersk is testament to the value partners outside of the gaming and esports space equate to teaming up with BLAST Premier.”<\/span><\/p>\n