The OddsMatrix platform will soon be an omnichannel iGaming system as a result of the acquisition. The platform will integrate Leapbit’s complete retail-focused software solution, as well as other products, including lottery games and virtual horse racing.<\/p>\n
Leapbit was founded in 2018 and is a supplier of B2B sports betting. The company’s core team includes two founders, and was previously part of Romanian-leading bookmaker Superbet.<\/p>\n
The company created its own retail and sportsbook solutions, as well as virtual horse racing and lottery products. Leapbit also produces bespoke software for Tier 1 betting houses in Central and Eastern Europe.<\/strong><\/p>\nOddsMatrix will expand its ecosystem with a mature, existing product for retail. This will allow the company to expand its client base.<\/p>\n
\nOddsMatrix is one of the company’s three pillars and is growing at a tremendous rate already. Retail is a big component of any comprehensive sports betting suite, and by integrating Leapbit’s technology, we can take OddsMatrix to new levels of complexity<\/strong>,” said EveryMatrix CEO Ebbe Groes.<\/p>\n<\/blockquote>\nLeapbit’s software development team will merge with OddsMatrix and continue to provide software from its base in Zagreb, Croatia. The company’s leadership team will oversee this merger to consolidate the two entities.<\/p>\n
OddsMatrix continues to grow at a steady pace. As of the fourth quarter of last year, it reached the milestone of an average of \u20ac100 million (US$107.8 million) monthly in total placed bets. The Leapbit acquisition is part of a detailed roadmap for this year that will allow the company to grow its capabilities and offer new features to its clients and sports partners.<\/p>\n
EveryMatrix Grows US Footprint<\/h2>\n
EveryMatrix already secured licenses in several states in the US, including New Jersey, and recently launched in another. It received a license for Michigan and West Virginia last December. As of three weeks ago, it went live in the latter.<\/p>\n