In Relentlo’s sponsored session, F*** disruptive ads: How to monetize without losing your audience, co-founders Neil Tewari and James Jiao noted that “the goal of making ads non-disruptive has been consistent, but the method has drastically changed”, from the original outrage surrounding Elder Scrolls Oblivion’s horse armour and the proliferation of season passes to the mo…
GDC: moving away from disruptive ads
Mobile GamingTime Stamp: March 23, 2022 5:36 PM