Liftoff has released its fourth annual Creative Index report, which examines the means by which advertisers can get the best performance in a more privacy-focused world . The report, which included data between January 1 2021 and January 1 2022, analysed 200 million instals and 12.6 billion clicks. The trends are categorised across four key areas: gaming, e-commerce, finance, and entertainment. L…
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