Microsoft: mobile gaming key to Activision Blizzard acquisition

The games industry was already shaken earlier this year with Take-Two’s $12.7 billion acquisition of Zynga , a figure that now pales in comparison with Microsoft’s $68.7 billion purchase of Activision Blizzard . In a call to investors, Microsoft stated that a principal purpose of the acquisition is to reach new audiences as the firm expands into new geographic markets in “mobile-first… Source: http://www.pocketgamer.biz/news/77917/microsoft-tackles-mobile-gaming/