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Oceanic tournament organiser and broadcasting company LetsPlay.Live has found its Lead Administrator in Erin Hughes. Hughes, a former team manager for organisations such as ORDER and DESPERADO, has joined the company on a full-time basis. Credit: Erin Hughes LetsPlay.Live RELATED: Dire Wolves names new management ahead of major expansion Officially joining LetsPlay.Live in July, Hughes will work within the company’s platform and leagues team, though she will help “the wider LPL family as and where needed” by putting her management skills to use. LetsPlay.Live is a prominent organiser of PUBG events

The Youth Esports Program (YEP), a collaboration between Mineski Philippines and the Philippine Collegiate Champions League, has partnered with Riot Games Southeast Asia. The partnership will allow YEP to give students access to Riot Games employees through workshops, activities, and student initiatives. To start, these initiatives will include Legends of Runeterra tournaments and VALORANT content contests.  Credit: YEP RELATED: PlayVS extends Riot Games deal for high school League of Legends Chris Tran, Head of Esports for Riot Games Southeast Asia, Taiwan, Hong Kong and Macau, spoke on the agreement in a

In the very first episode of ESI Insight, one of three new podcasts launched by Esports Insider under ESI Network, JMR Luna, CEO of OG Esports, joins host Adam Fitch. [embedded content] Merging experience at Immortals Gaming Club and Evil Geniuses with time spent as a Hollywood filmmaker, Luna is in a unique position that undoubtedly makes OG Esports an organisation to watch. In this inaugural episode, Luna discusses his plans for OG, seeking investment, investing in content, and how his background in filmmaking informs his decisions in esports. As well

North American varsity collegiate program Unified Collegiate Esports Association (UCEA) has partnered with the National Association of Esports Coaches and Directors (NAECAD). The joint executive initiative will launch with an aim “to serve, legitimize, and advance competitive esports at the university level.” The pair will maintain a keen emphasis on leadership, advocacy, and professional development for UCEA coaches and directors. Credit: Unified Collegiate Esports Association RELATED: FACEIT launches collegiate esports division led by CSL founder Victoria Horsley, Chief Revenue Officer of UEA and President of UCEA, commented on the partnership in a

London-based organisation Demise has entered a three-year deal with Italian sportswear brand Kappa. Kappa will become the official kit supplier of the organisation, launching a range of Demise-branded products from August. Screenshot via: Demise Esports RELATED: MAD Lions gears up with Kappa partnership Demise is currently in the process of acquiring sponsors and partners ahead of the start of the new season of competitions; Kappa is one of the first commercial partners the organisation has secured. Andy Manitara, Founder and Co-owner of Demise, spoke on the partnership in a release: “Kappa have taken a huge

Oceanic organisation Dire Wolves has announced the incorporation of the Sydney Drop Bears and N8 Esports into its brand. The move will see Dire Wolves, previously just a League of Legends team, evolve into a multi-discipline organisation competing in League of Legends, FIFA, Overwatch, NBA 2K, and more. Photo credit: Riot Games RELATED: Dire Wolves unveils “fierce” new branding The news comes as part of a week of significant announcements for the Dire Wolves, which has named a new management team as part of a major period of expansion. The move will see the Dire

European financial provider Erste Group Bank has been announced as a main partner for the League of Legends European Championship (LEC) playoffs. The provider has been working with Riot Games in order to support the growth of esports in Central and Eastern Europe, its core markets. Credit: Riot Games RELATED: LEC doubles down on partnership with KitKat The partnership will begin at the start of the playoffs for the Summer Split which is set to begin at the end of August. Estre Group Bank released a video to coincide with the deal, “showing how

Online payment provider Neosurf has signed a deal with ESE Entertainment to expand its efforts in esports on a global scale. It has renewed its deal with Portuguese organisation K1CK Esports Club for the remainder of 2020, which is part of ESE Entertainment’s portfolio, as a result of the agreement. Credit: ESE Entertainment, Neosurf RELATED: K1ck eSports Club secures partnership with Neosurf Through the extension with K1CK Esports Club and the new deal with its parent company, Neosurf will remain as the title sponsor of the organisation’s League of Legends team.

Analysis firm Esports Charts has established a data-fueled partnership with Swedish organisation Ninjas in Pyjamas.  The agency will provide the organisation with analytical data in hopes to assist in its internal decision-making processes. Credit: Ninjas in Pyjamas RELATED: Astralis Group forges analytical partnership with Esports Charts Ninjas in Pyjamas joins the likes of Astralis Group, Natus Vincere, and Alliance, all of which have established partnerships with Esports Charts to provide data analysis and statistics for events and the teams competing under their respective banners. Artyom Odintsov, CEO of Esports Charts, spoke on the

ESL has revealed GG.Bet, the Curacao-based esports bookmaker, as its official global betting partner for select Counter-Strike: Global Offensive and Dota 2 tournaments. The partnership will cover all ESL One and Intel Extreme Masters (IEM) tournaments through the rest of the year, as well as the ESL Pro League Seasons 11 and 12. Photo credit: ESL RELATED: Patricia von Halle promoted to Director of Consumer Marketing at ESL The betting operator will provide odds for each tournament match and deliver a GG.Bet-branded prediction segment during broadcasts where stage talent will