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British organisation Barrage has entered a partnership with gaming peripherals and accessories manufacturer SteelSeries. SteelSeries has been appointed as Barrage’s exclusive peripherals sponsor as part of the deal. Credit: Barrage RELATED: BLAST Bounty Hunt treasures SteelSeries sponsorship Whilst specific terms of the deal haven’t been disclosed at the time of writing, this partnership will see SteelSeries support the organisation’s teams in DreamHack’s Northern League of Legends Championship (NLC) and UK League Championship (UKLC). Jeff Simpkins, Managing Director of Barrage, spoke on the agreement in a press release: “It’s an honour and privilege to

Allied Esports has entered a deal with Esports Entertainment Group to launch the VIE.gg Counter-Strike: Global Offensive Legend Series. The online event kicks off on August 31st and will include 12 European teams. Credit: Allied Esports RELATED: HyperX sponsors Allied Esports’ online tournaments A total prize purse of €50,000 (44,831.72) will be distributed to the competing teams. The tournament will be produced by Allied Esports from its HyperX Esports Studio in Hamburg, Germany, but will take place online. Spectators will be able to bet on the matches through VIE.gg. Frank Ng, CEO

French esports agency Hurrah has launched what it describes as the “first communications group” dedicated to the industry, Hurrah.group. Hurrah.group will house production company Hurrah.studio, media-buying company Hurrah.media, and ad agency business Hurrah.agency. Credit: Hurrah.group RELATED: Hurrah opens production house led by former Louis Vuitton producer Mathieu Lacrouts, CEO of Hurrah.group, spoke on the venture in a release: “We’ve always been committed to creating ads that we’d want to see as fans. Over the years, we realised it takes more than an agency to bring coherent work to life. Brands sometimes

Esports Insider sat down and spoke with Mark Hatter, Director of Mark Hatter Associates and CEO of Akolyte, the former of which is a safeguarding firm and the latter an esports coaching platform. During our chat, Hatter discussed his recently-published white paper and how his companies address the lack of safeguarding policies and child protection in many facets of esports. Credit: Mark Hatter Associates Although Hatter doesn’t have a seasoned tenure in esports, he has more than 30 years of experience in child protection and safeguarding. When Tyler Bond, Akoylte’s

When you operate one of the longest-running and most recognised organisations in esports, the last thing you want to do is disregard your past. So when London-based organisation Fnatic unveiled a new logo in January — the third iteration in 15 years — the change wasn’t dramatic. Unlike a few other notable rebrands in esports recently, Fnatic’s logo has remained largely unchanged, opting instead to streamline while keeping the existing colour scheme and familiar shapes intact. This, Fnatic CEO and Founder Sam Mathews told Esports Insider, is because, “a rebrand has to be an iteration

North American organisation Pittsburgh Knights has announced that it is to continue its partnership with Kingston Technology brand HyperX. As the official peripherals partner of Pittsburgh Knights, HyperX will continue to provide players of the organisation with headsets, mousemats, and other products. Image credit: Pittsburgh Knights RELATED: Esports Stadium Arlington inks partnership with HyperX The extension will also see HyperX and Pittsburgh Knights collaborate on ‘Wiz and Friends Charity Livestream,’ an event produced by the organisation to raise money for non-profit organisation Rise Above the Disorder.  James O’Connor, President of Pittsburgh Knights, spoke on